We all know there is less money to play with from both commissioners and clients. So what if we reposition the way we think about the creative and make the money stretch? How do we milk every penny by thinking about the way we shoot, who we shoot with, where we shoot and what equipment we use? How do we do this whilst still paying fairly, not creating burn out, working sustainability and create more opportunities? How do we apply fundamental TV values to digital, with less money?
In this masterclass Bryony will look at digital production through a different lens – talking through budgeting, scheduling, duty of care, sustainability and other production techniques that mean you won’t compromise on quality or distribution and create maximum margin.